

Overview:
The 2Steps project is focused on creating a modern, mobile-first e-commerce platform for a fashion retail brand specializing in branded shoes such as Nike, Adidas, and New Balance. Inspired by leading online retailers like About You and Bazar Desportivo, the website is designed to deliver a seamless shopping experience with a clean, user-friendly interface that emphasizes speed, functionality, and style.
Built in WordPress with Elementor, the project workflow is organized in Asana, with all design work executed in Figma before development. The priority is a highly optimized mobile experience, ensuring smooth navigation, intuitive product discovery, and clear purchase flows. Desktop design is adapted from mobile for consistency.
The end goal is to provide 2Steps with a scalable, visually appealing, and conversion-oriented online store that captures the energy of the brand while offering customers a reliable and enjoyable way to shop.